欧晰析观点
OC&C战略咨询公司的理念是将每个问题都视为唯一，提供真正的定制解决方案，而不是套用公式的方案。
OC&C的出版物展示了我们的创造性思维能力，产生新的见解，并提供了一个新的视角来建立思考。
您可以查看和下载我们的战略“洞察”;以及我们为客户写的一些精简而有煽动性文章。
订阅了解更多我们合伙人的专业背景和见解，请订阅OC&C刊物
Highs and Lows
In this year's annual study of the FMCG Global 50 we see that while the Global 50 have seen growth slow, they have outpaced smaller players. As restrictions ease, how permanent is the new dynamic?
Battery late than never
The world of automotive, like many others, has been profoundly affected by COVID-19. But the automotive sector was already undergoing a period of unprecedented change in how, where, and what consumers want to buy
Facebook Marketplace
Facebook Marketplace represents one of the most widely publicised and credible threats to traditional classified business models to have emerged in recent years
Hitting reset on luxury fashion
The luxury fashion industry is undergoing an important phase of transformation, initiated before the pandemic and now accelerated by it
Private Equity & Transactions 2020
While 2020 was a turbulent year for the world, private equity activity remained very resilient – with the strong slowdown in activity in Q2 as the COVID pandemic hit followed by an equally strong step-up in activity in the second half of the year
Into the vortex
The most critical trend we observe today in software companies is a growing tendency for SaaS ‘power brands’ to keep on winning. Here's the secret to their success...
Ready for the storm
Our latest annual study of the Global 50 FMCG giants shows that whilst Covid-19 has driven huge changes across the consumer goods industry which will pose many challenges they also create opportunities, and the strength of the Global 50 positions them well to ride out the storm and win through the challenging conditions of Covid-19 and the global recession that will follow
Growth in the Video Gaming Ecosystem: the new role of games as media
Game streaming platforms such as YouTube Gaming and Twitch now play a significant role in how gamers discover and enjoy titles, and watchers represent a significant and rapidly growing opportunity for game publishers, developers and brands to access consumers as traditional media consumption continues to decline, and the gaming audience continues to expand.
Growth in the Video Gaming Market: the changing state of play
Until recently, the video games industry has lagged behind other media categories in embracing the structural, behavioural and economic shifts that have transformed entertainment. But this is changing fast, and for games publishers and advertisers who quickly embrace these changes, the opportunities are huge.
TICC sector perspectives to navigate a pandemic
Operational and financial solutions to emerge stronger from the crisis