欧晰析观点
OC&C战略咨询公司的理念是将每个问题都视为唯一，提供真正的定制解决方案，而不是套用公式的方案。
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Price & prejudice
Retailers invest huge amounts of effort and money in price changes, often with little return. In our experience retailers in general do not pay sufficient attention to what drives the customer's perception of their price position
Having your cake and eating it too
Media companies can often step change online profits – in our experience by 50% to 200%, depending on the maturity of the online business
The new rules of law
Historically, legal has not been a primary lever of bottom-line improvement strategies. This is understandable
Thin pickings
The next time you stroll through your local town or city centre, with its independent shops, chain stores and coffee shops, take a good look. Some of them might not be around much longer
Think global act focal
Global suppliers are focussing on their billionaire brands and reaping the rewards in spite of the economy
Feeling the squeeze
As the cost of living rises and daily news reports continue to flood us with glum tales of inflation in the price of food, fuel and interest rates, good news is certainly at a premium
Stop, look, listen
To be a customer centric retailer, management has to let the customer’s perspective cascade down through every aspect of the organisation from designing store formats to devising store labour models that provide the level of service that customers value most
Lean mean selling machine
In today’s tough climate, many businesses think cutting costs is the only way to drive profits. But top line growth is still possible
Does price really matter?
Retailers invest huge amounts of effort and money in price. Chinese consumers have a surprisingly poor knowledge of actual prices, but do know where to get the best deal