欧晰析观点
OC&C战略咨询公司的理念是将每个问题都视为唯一，提供真正的定制解决方案，而不是套用公式的方案。
OC&C的出版物展示了我们的创造性思维能力，产生新的见解，并提供了一个新的视角来建立思考。
您可以查看和下载我们的战略“洞察”;以及我们为客户写的一些精简而有煽动性文章。
订阅了解更多我们合伙人的专业背景和见解，请订阅OC&C刊物
Moving into the fast lane
The B2B Services sector is a huge and profitable market, but poorly understood, and typically given much less attention than more mature consumer-facing industries. As a result, grasping the realities of how this sector functions can be a source of tremendous value
Winning strategies for a smooth ride
There are growing concerns that the once sizzling Indian economy is cooling off. With the rainfall playing truant and industrial growth slowing down, both agricultural and manufacturing sectors are likely to feel the heat
Pricing for profit
Companies tend to set their prices too low in the business-to-business market. Regardless of pricing policy, some customers end up paying a price that is not justified by the amount they buy or the costs that they incur
Higher and higher
As Western economies are showing hesitant growth paths and uncertainty is freezing investment plans, growth options are dwindling for multinational companies (MNCs) and many heads are turning to China
Game on!
The online gaming industry is undergoing a period of rapid investment, expansion and innovation. In the last few years, investment and usage has shifted to new forms of gaming (particularly around social networks)
The good, the bad, and the ugly
The Christmas trading period this year may not have been a total wipeout, but it was a big disappointment for many retailers. And the stores sector is not out of the woods yet
The fog is lifting
For decades, customer service has been poorly understood – an afterthought to the proposition, a cost to be managed, or worse a series of independent and uncosted decisions which add up to an unplanned customer service experience
Enter the dragons' den
The Chinese dragons dominate the top end of the 'OC&C China 50' study of the largest 50 FMCG companies in China - 7 out of the top 10 companies are from China or Taiwan and 60% of the list as a whole is occupied by the local players
Size isn't everything
Whilst all good competitive strategy can be traced back to first principles, you may think that reaching back to biblical times is a step (or perhaps several steps) too far.
Land of the giants
The fight for survival rages on in food & drink. And this year’s OC&C Top 150 reveals that the UK’s biggest manufacturers are standing tall